Build a unified, complete brand visual asset
VI & Visual Identity Design
Logo Design
Create a mark based on positioning, balancing recognition and extensibility.
VI System Design
A complete visual identity system standardizing color, typography and layout usage.
Packaging & Materials
Unified design of packaging, brochures and business materials as complete visual assets.
Scenario Application
Application across web pages, physical spaces and event scenarios.
Who It's For
Government, manufacturing and tech companies that need to build or upgrade a unified visual identity.
Delivery
Deliverables include logo source files, a VI manual and full material design files, with application guidance.
Details
A one-stop branding planning and design consultancy for startups,
providing clients with logo design, application material design, brand image design, product brochure design, team packaging planning and other services.
Every design is based on
a deep understanding of the brand,
insight into consumer needs,
rapidly seeking precise positioning,
and capturing the minds of users
A good design
must be based on the decision-makers' future planning
and thorough market research,
to complete the forward-looking layout of the brand
Shinerway provides design
that is not merely a style improvement,
but a full-process innovation
from strategy to execution.
Related Reading
How to Upgrade a Manufacturing Brand? A Complete Brand Implementation Plan for Traditional Factories Going to Market
How can traditional factories break free from low-price OEM competition? This article maps out a complete brand upgrade path for manufacturers: distill a differentiated brand positioning and unified messaging based on capacity, craftsmanship, quality control, and R&D capabilities; then implement an industrial VI system, a modern official website, standardized brochures, and factory promotional videos, so that clients can see real production strength and trust the company—ultimately winning high-end and overseas orders. With years of experience serving industrial manufacturers, Shinerway Brand Planning also provides actionable pitfalls to avoid throughout the brand planning process.
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In July 2026, Shinerway Brand Planning completed a comprehensive upgrade of its service system, launching an integrated Strategy + Creativity + Execution model across four core segments. VI design evolves from static guidelines into a dynamic, sustainable brand asset system that adapts to apps, mini-programs and social media touchpoints. Brand planning moves from standalone creativity to full-case growth, covering the entire chain from positioning, strategy and naming to communication. Website development emphasizes the trinity of brand visuals, user experience and technical architecture, turning corporate sites into digital growth engines. Promotional video and PPT design integrates content strategy, visual presentation and communication impact for launches, fundraising roadshows and industry summits, replacing template services with customized solutions.
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